EDM Email Marketing
Client: Liberate I.T.
Project Brief: Create monthly emails for communicating with the existing customer base
As part of our ongoing work with Liberate I.T. we designed and built monthly Info Hub messaging for their existing customer base. This was set up as a means of communicating what events were coming up, free webinars they could join in on, promotional offers, and helping the customers get to know the wider staff.
These were created by hard-coding custom HTML from scratch, using a series of templates that we created for them. We then loaded their emails into NetSuite (their internal ERP system including CRM functionality), and sent it out to the customer base from there.